Why Most Wedding Films Suck

This article was written by Patrick Moreau of Muse Storytelling and Stillmotion. I won’t post the entire article because it’s long and I would encourage you to go and read it here. But this really hit home to us here at Caravan Weddings reinforcing why we have fought for years to do more than just capture beautiful visuals. In an overly saturated market the best stories still win!

(The article below was originally published on March 15th, 2017 over at Muse Storytelling)

“I was scrolling on Facebook a couple weeks back and saw this rather insightful post from Nino Leitner.

HE WAS JUDGING AN INTERNATIONAL WEDDING VIDEO COMPETITION AND WAS PRETTY STUNNED WITH WHAT HE WAS SEEING.

He sure is right–the cinematography in wedding films has gone through the roof.

Leveraging new technology, the understanding of light, lenses, and composition, and folks getting far more adventurous in post.

Sadly, he was also right on his many other points.

The one that particularly caught my interest was this:

“How bad the storytelling is.”

What a wild paradox we have on our hands. A collection of gorgeous pixels that come together to say very little.

Now I used to be a wedding filmmaker back in the day. In fact, it’s how I cut my teeth in this whole filmmaking biz. With a background in psychology, my interest was less in the wedding and more with the people.”